Introduction
Festival van de Architectuur is a ten-day event organised by Vlaams Architectuurinstituut. The event aims to connect designers, policy makers, and residents, encouraging the various parties to think about well-designed living spaces. We took care of the event’s branding and website.
Sector
Cultural
Services
Brand Identity, Branding, Campaign, Email Marketing, Logo Design, Online Branding, Online Branding, Print, Print Design, Social Media, Stationary Design, Visual Identity, Web Development, Webdesign
Details
With Vlaams Architectuurinstituut’s logo as a starting point, we created a recognisable, dynamic visual identity that borrows shape from the logo’s typography and its different volumes. This allows us to adapt the colours and campagne image for future editions of the festival while maintaining a recognisable look.
On the website’s home page, visitors are a scroll away from discovering the festival’s program, categorised in ‘hearing,’ ‘seeing,’ and ‘doing.’, and complemented by various expert opinion articles. After creating an account, visitors are encouraged to select and save various activities, thus creating their own personal festival program.
Fotografie campagnebeeld:
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“We make. has created a visual identity that makes architecture accessible to a broader audience and is also dynamically fillable for the following editions. During the collaboration they always came up with creative input and fresh ideas!”
Egon Verleye
