
Introduction
Ready for a fresh start, with a brand new machine park, and twice their original production capacity, a century-old wooden flooring business adopted ‘Nobel’ as its new name. We were asked to translate their rebranding into a logo, visual identity, and printed matter.


Sector
Interior
Services
Icon Design, Stationary Design, Print Design, Rebranding, Art Direction, Logo Design, Visual Identity
Details






Interior design being an important inspiration for Nobel’s flooring, we created a geometric logo that echoes this approach. Envelopes, business cards, and other printed matter feature discrete graphic design but stand out with embossed logos and logotypes on rich, textured material.





Icons guide potential customers through Nobel’s product range. Photography focuses on Nobel’s characteristic work force, passion for wood, and the importance the company places in sustainable forest management.






Learn more about this project
“Everyone that works at Nobel is proud of the work we do. We make. made sure that this pride shows in our communication.”
Maarten Van Imschoot - Nobel