
Introduction
Tilroy compiles fifteen years of omni-channel retail experience into software that makes any retailer’s life a lot easier. We were originally asked to work on a logo and baseline, but found there was a lot more potential for the brand’s communication strategy.


Sector
IT
Services
Social Media, Baseline, Tone of Voice, Copywriting, Illustration, Icon Design, Stationary Design, Webdesign, Rebranding, Logo Design, Visual Identity
Details



Tilroy enables retailers to manage their store, stock, and webshop with one online tool. Its smart product features enhance shopping experience and client connection, while solid technology, support, and service make the company into a trustworthy business partner. It is the blend of these qualities that sets Tilroy apart from tech-driven competitors.












A thoroughly upgraded brand identity and website make sure Tilroy’s communication is now as efficient as the tool itself. With a visual identity positioning the brand amongst leading technology companies, the website efficiently structures the what, why and how of the product.


Copywriting and photography focus on how retailers and their clients benefit from the product’s features. Lighthearted, lively illustrations ensure easy navigation on both the website and user interface.

Learn more about this project
“We originally chose to work with We make. because we wanted a strong new visual brand identity. But they went far beyond design. Now, almost a year later, we still work together closely. Online, offline, and behind the scenes. ”
Peter De Ranter - Tilroy