Silta stands for “bridge”, they want to bridge the gap between business and IT of their customers. In addition, this also symbolizes “connectivity” and the combination of different technologies. “Bridging the gap” forms the core of the branding concept, the dynamic symbol reflects the idea behind brand name and baseline.
This visual interplay of lines is extended throughout the identity and provides a strong graphic unit. The animated icon-set gives the corporate identity an extra dynamic touch and symbolize the different sectors and solutions. The pronounced typography reflects in a clear and accessible way what Silta stands for without losing the creativity and dynamism of the company.