
Introduction
Treecological is an online tool to calculate and offset the CO2 emissions from your car and air travel. The creator of this tool is BOS+, a Flemish organization dedicated to forest conservation, better forest and more forest in Flanders and the world.


Sector
non profit
Services
Illustratie, Print Design, Website, Web Development, Webdesign, Branding, Logo Design, Visual Identity
Details

The best CO2 molecule is the one we do not emit. So the priority remains to avoid and reduce our own CO2 emissions as much as possible. But at the same time, avoiding CO2 emissions is sometimes just practically impossible. That is why we developed "tips & tricks pages" within 4 relevant domains with useful information to go through life more sustainably.






In close cooperation with BOS+ & Ecolife we designed the CO2 calculator that allows you to easily calculate the CO2 emissions of your journey by car or plane. You click to the calculator and first choose between a journey by car or by plane. Then fill in the practical details of your journey and means of transport, and Treecological calculates the CO2 emissions of your journey.



Baseline "Turn travel into trees" forms the basis for a straight forward & no nonsense communication style. Visually, this translates into a warm color palette of green and beige, simple functional icons, atmospheric photography and a clear website structure. Online experience is central, support through the CO2 calculator is smooth and solid thanks to a specific focus on the "user experience" design process.
